Our Story


Pinch Pot Love features hand-shaped planters, ring dishes and bud vases with whimsical, doodle designs. Created from stoneware clay, all of her pieces are hand-molded, making each pot distinctive in its shape and design. Emily uses a technique called “sgraffito”, in which she applies the glaze and then scratches through it to create her designs. Keeping with supporting local businesses, she fills her planters with plants from East Nashville sellers. Even as Pinch Lot Love grows, Emily believes in keeping her work small batch and handmade, ensuring that the playful, geometric designs of her work will stay as unique as their East Nashville home.
Emily Jordan is the creator of Pinch Pot Love, a business that has steadily taken shape as Emily has gone through the flow of life from student to teacher to wife to mother. Growing up in Illinois, Emily loved art at an early age, taking drawing lessons as a child and then majoring in art with a concentration in photography at Olivet Nazarene University. Emily decided to return to school to become an art teacher, graduating with a masters in teaching from Lipsomb University. In order to secure her first job, Emily agreed to teach ceramics at a Nashville high school, even though she had never focused on ceramics in school. Fake it till you make it, baby. Emily soon realized that she loved ceramics. The first project of her pottery classes was always the pinch pot. Over the years of teaching, she accumulated quite the collection of sample pinch pots, many of which she gave as gifts and shared about on Instagram. It soon became apparent that people wanted buy her humble and playful pinch pots. Emily came up with the name for Pinch Pot Love, and a business was born.
After the birth of her first son, Emily left teaching and started the business of being a stay at home mom. But she never stopped making pinch pots. More than ever, it has become important to make space in the busy mom-life to stay connected to art and find the calm that creating art provides Emily. Now with two active boys, and the help of her in-laws, husband, and preschool, Emily runs Pinch Pot Love from her house in East Nashville. She loves the kindness extended to local makers in East Nashville, where all artists are celebrated and supported. Her work is sold in local shops and craft shows in East Nashville, as well as some locations throughout the Southeast.